unit1

1. media effects are the different ways society is impacted and influenced by media like movies and tv passive and active audience debate for and against the argument.  2. PEGI regulates the content of video games   BBFC  British. board of classification IPSO independent users standards organisation, ASA advertising starboards authority \ regulation regulates and prevents/ monitoring content to protect scatty through age ratings, and other things such as gender 

Narrative theories  pam cooke - cause and effect Claude Levi Strauss - binary opposition  Roland Barthes - narrative codes,  enigma code Tzetan Todorov- equilibrium, disruption, a restored equilibrium  narrative is understood through two opposites Action code is a series of production techniques which tell you what is going to happen next  character roles (prop 1928) such as the                                                                                                                hero sidekick and villain. The film joker the theory of binary opposition is shown through camera work a s the pan shows the city burning and chaotic instead of setting  a new equilibrium like most...

genre  pam cooke hypodermic syringe                                                                                                                                     rick altman                                                                         generic pleaures  Steve Neal repetition and difference  Jason mittel exploited by the media  David Buckingham  Q6 Discuss how narrative is constructed in a media product you have studied. The media product I h...